Tips for marketing Blog

With so many blogs being created every day, it’s a mystery to many bloggers how to make their blog stand out. There are many types of blogs or purposes for blogs and a certain number of tactics are applicable to just about all of them.Some companies choose to hire a blog consultant, but others like to try things internally. For those “DIY” companies and individuals interested in practical tips for marketing and optimizing a business blog, try out the following list of blog marketing and optimization tips:

  1. Decide on a stand alone domain name www.myblog.com or directory of existing site www.mysite.com/blog. Sub domain is also an option blog.mysite.com. Avoid hosted services that do not allow you to use your own domain name!
  2. Obtain and install customizable blog software – WordPress and Moveable Type are my favorites.
  3. Customize blog look and feel templates – aka design.
  4. Research keywords and develop a glossary – Keyword Discovery, WordTracker, SitePoint, SEOBook Keyword Research.
  5. Optimize the blog:
    • Template optimization – RSS subscription options, social bookmark links, HTML code, Unique title tags, URLs, Sitemap
    • Add helper plugins specific to WordPress or MT
    • Create keyword rich categories (reference your keyword glossary)
  6. Enable automatic trackback and ping functionality.
  7. Create Feedburner Pro account and enable feed tracking.
  8. Setup a Google account for Sitemap, validate and prep for future submission.
  9. Identify authoritative blogs, web sites and hubs for outbound resource links and blogroll.
  10. Format archived posts, related posts.
  11. Enable statistics for tracking – Google Analytics, ClickTracks.
  12. Submit RSS feed and Blog URL to prominent RSS and Blog directories / search engines.
  13. Engage in an ongoing link building campaign.
  14. If podcast or video content are available, submit to Podcast and Vlog directories.
  15. Submit blog url to paid directories with categories for blogs – Yahoo, BOTW, bCentral, WOW, JoeAnt.
  16. Optimize and distribute a press release announcing blog.
  17. Request feedback or reviews of your blog in relevant forums, discussion threads. If you have a resourceful post that will help others, point to it.
  18. Research and comment on relevant industry related blogs and blogs with significant centers of influence.
  19. Post regularly. If it’s a news oriented blog, 3-5 times per day. If it’s an authoritative blog, 3-5 times per week, but each post must be unique and high value.
  20. Monitor inbound links, traffic, comments and mentions of your blog – Google Alerts, Technorati, Blogpulse, Yahoo News, Ask Blogs and Feeds.
  21. Always respond to comments on your blog and when you detect a mention of your blog on another blog, thank that blogger in the comments of the post.
  22. Make contact with related bloggers on AND offline if possible.
  23. When making blog posts always cite the source with a link and don’t be afraid to mention popular bloggers by name. Use keywords in the blog post title, in the body of the post and use anchor text when you link to previous posts you’ve made.
  24. Use social networking services, forums and discussion threads to connect with other bloggers. If they like your stuff, they will link to you.
  25. Remember when web sites were a new concept and the sage advice to print your web address everywhere you print your phone number? The same advice applies for your blog.
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  26. If your blog’s goal is to promote you as an authority, interview other prominent bloggers in your industry. Your own credibility will improve by association.
  27. Build out your online networks through services such as MyBlogLog, Twitter and Facebook and leverage them to promote particularly useful content on your blog.
  28. Once your blog has 1000 or more subscribers, show your Feedburner badge
  29. Host images with Flickr making sure to include an anchor text link in the image description back to the post where the image is used.
  30. Use your blog to gain press/media credentials at relevant industry conferences and use the event to create content, connections and increase your knowledge.
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  • party6favor9 created a new topic ' green Stripe straws' in the forum.
     Original title: The United States will send unmanned submarine to help search deepwater Malaysia Airlines
      crash [/b] wreckage
     
    Roundup] [World Wide Web, according to U.S. "Foreign Policy" magazine on March 27 reported that the U.S,green Stripe straws. Defense Department will send a submarine "Bluefin -21" (Bluefin-21), may be left behind in the sea to help search Malaysia Airlines aircraft wreckage.
     
    reported that the unmanned submarine Full Name "submarine rescue vehicle control cable" (CURV-21), vehicle length 8 inches (about 20 cm) wide and 5 inches (about 13 cm),cheap paper straws, the shape of a yellow torpedo, available at The deepest 20,000 feet (about 6100 meters) subsea work. Submarines equipped with high-tech sonar equipment, seven hand manipulator, a stationary digital camera and a TV camera can capture a clear picture of the seabed. Navy spokesman Christopher? Johnson (Christopher Johnson) said,paper straws wholesale, "The rescue and diving office has used a variety of remote control and automatic equipment to help find and other important parts."
     
    It is reported that the use of unmanned submarines manufactured by Phoenix International (Phoenix International) Company, which produces black box locator will also be used MH370 wreckage search. Phoenix International in the past five years in cooperation with the U.S. government participated in 95 search and rescue missions, multiple use unmanned submarines, in 2012 has also helped the U.S. Air Force fighter crashed successful salvage. But Air Force officials said Malaysia Airlines passenger data logger has been damaged in the subsea hydraulic shocks, search the difficulty is still huge. (Internship compile: Chen Yatong Reviewer: Nie Lubin)
       原标题:美国将派出无人深水潜艇协助搜寻马航坠机残骸
      【环球网综合报道】据美国《外交政策》杂志3月27日报道,美国国防部将向派出一艘潜艇“蓝鳍-21”(Bluefin-21),协助搜寻可能遗落在海底的马航客机残骸。
      报道称,该无人潜艇全名“电缆控制海底救援车”(CURV-21),车长8英寸(约20厘米),宽5英寸(约13厘米),形似黄色鱼雷,可在最深2万英尺(约6100米)海底工作。潜艇配有高科技声纳装置、7只手形操作器、1台固定数码像机和1台电视摄像机,能捕捉清晰的海底画面。海军发言人克里斯托弗?约翰逊(Christopher Johnson)表示,“救援和潜水办公室已运用各种远程操控和自动设备,green drinking straws,协助寻找及其他重要零件”。
      据悉,此次使用的无人潜艇由凤凰国际(Phoenix International)公司制造,该公司生产的黑匣子定位器也将用于MH370残骸搜寻中。凤凰国际在过去5年与美国政府合作参与了95次搜救任务,其中多次使用无人潜艇,2012年还曾帮助美国空军成功打捞坠毁的战斗机。但美国空军官员表示,马航客机数据记录仪在海底水压冲击下已损坏,搜寻难度仍然巨大。(实习编译:陈雅彤 审稿:聂鲁彬)
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